Prepare e‑commerce for live visual search: optimize images (IPTC/alt), add Product schema, push inventory feeds, and link to the Shopping Graph —fast results
Dec 16, 2025
Test ads and measure incremental lift in AI-driven zero-click SERPs using holdouts, server-side events, brand-lift surveys and uplift models—playbook
Dec 7, 2025
Practical 2025 ContentOps playbook: integrate SynthID, human-review gates, compliance with AI rules, and workflow automation for hybrid editorial teams.
Dec 6, 2025
Practical playbook to measure revenue impact from generative SERPs: new KPIs, A/B/holdout experiments, and attribution approaches for SGE and AEO.
Nov 21, 2025
Measure AI‑first performance: answer presence, source citations and conversational (no‑click) conversions — and align KPIs with Core Web Vitals & speed.
Dec 24, 2025
Schema and markup tactics to surface pages in Google's AI-organized Web Guide clusters. Includes implementation steps, testing tools and provenance tips — practical.
Dec 11, 2025
Implement Actions, ClaimReview & provenance schema for generative AI. Includes JSON-LD examples, verification steps, and concise implementation checklist.
Dec 1, 2025
Compare SSR and edge AI to protect LCP and AEO visibility. Practical architecture patterns, caching, streaming SSR, fast edge inference, and testing tips.
Nov 27, 2025
Apply E‑E‑A‑T to text, images and charts for multimodal search. Markup, bylines, captions and visualization tactics to earn conversational snippets and citations.
Nov 24, 2025
Apply E-E-A-T to conversational outputs: build authoritative snippets, source chains, and trust signals with schema, author bios, and topical clusters.
Nov 10, 2025
Build topical authority for AEO with content clusters: pillar pages, semantically linked subtopics, schema markup, internal linking, and metrics for AI search.
Sep 4, 2025
E-E-A-T in 2025: how author pages, source citations, and verification tactics build topical authority, boost SGE relevance, and restore trust.
Aug 28, 2025
Practical guide for local businesses: manage GPC/CCPA opt‑outs, verification workflows and reputation controls for AI-driven live search.
Dec 23, 2025
Guide for brick‑and‑mortar businesses: call attribution, opt‑outs, legal compliance, and trust signals on Maps, Local Services Ads and voice channels.
Nov 25, 2025
How to make local business profiles AI-ready: accept reservations, expose agent actions, and verify real-world presence to boost visibility and trust now.
Nov 10, 2025
Guidance for local businesses after 'Ask for Me' and AI auto-calls: implement opt-out flows, manage auto-calls legally, and boost voice-search visibility.
Aug 11, 2025
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